PrescribingInsights is a bespoke analytical service. We work directly with your team to build tailored insights from NHS prescribing and TRUD pricing data — shaped entirely around the questions that matter to your business.
We don't offer a one-size-fits-all product. Every piece of work begins with a conversation about your specific challenge — then we build the analysis to match.
We build tailored analysis of national and regional prescribing volumes by BNF chapter, section, or individual presentation — scoped precisely to the therapeutic area and geography that matters to you.
Using NHS TRUD dm+d data, we investigate pricing trajectories, Drug Tariff category changes, and reimbursement patterns for the products relevant to your strategy — not a generic market overview.
We research how comparable products launched — uptake curves, regional adoption, pricing at entry — and deliver analysis designed to support your specific go-to-market planning and stakeholder conversations.
We create bespoke comparisons across Integrated Care Boards — whether you need to understand a single ICB's prescribing profile or benchmark an entire region, we build the view you need.
Outputs are shaped around your audience — whether that's an interactive Power BI dashboard, a concise executive briefing, a data export for your own modelling, or a slide deck ready for leadership.
Some clients need a one-off piece of work. Others want a continuing analytical partner. We're flexible — from a single project to a retained relationship that evolves with your business needs.
We combine two of the most powerful publicly available NHS datasets to produce insights that neither can deliver alone.
The England Prescribing Dataset provides monthly prescribing volumes, item counts, and net ingredient costs at practice, PCN, and ICB level — covering every BNF-coded presentation dispensed in primary care.
The dm+d is the NHS standard for identifying medicines. Maintained via TRUD, it carries pricing data including basic price, reimbursement categories, and product lifecycle status — updated weekly.
Every deliverable is bespoke, but this example gives you a sense of the depth and clarity you can expect from a PrescribingInsights engagement.
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Map therapeutic substitution across ICBs to identify where a competing product is growing and where your product may be losing ground.
Analyse historical launch pricing and reimbursement trajectories for comparable drugs to model likely market acceptance at different price points.
Identify which Integrated Care Boards consistently lead on uptake of new medicines within a therapeutic class — and target them accordingly.
ICBs and NHS commissioners can benchmark their own prescribing patterns against regional and national peers with clear, reproducible reporting.
Track pricing pressure signals from the Drug Tariff category changes and model the likely cost impact on prescribing decisions over time.
Spot under-penetrated geographies or patient populations based on prescribing rates relative to disease prevalence data.
Every engagement follows a simple but disciplined approach — from understanding your question to delivering analysis you can act on.
We start by understanding your business context, the specific question you're trying to answer, and what a useful output looks like for your team. No jargon, no templates — just a conversation.
We'll define the data sources, methodology, and deliverables clearly and provide a written scope. You'll know exactly what you're getting, by when, and at what cost — before any work begins.
We pull together NHS prescribing data and TRUD pricing intelligence, perform the agreed analysis, and build your deliverable — whether that's a dashboard, a report, or a structured data extract.
We present the findings directly to your team, walking through the key insights and ensuring you can interpret and use the outputs confidently. Revisions and follow-up questions are always included.
Our clients come to us with very different questions. What they share is a need for rigorous, NHS-specific analysis they can trust and act on.
Every engagement starts with a conversation. Tell us a little about your challenge and we'll come back to you within one working day to arrange a no-obligation discovery call.
No sales pitch. No commitment. Just a conversation about your data challenge.